The Game: Rappers’ New Campaign Focused on “Black on Black” Crime Narrative

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The Game has teamed up with the Los Angeles Police Department (LAPD) in a new anti-violence campaign titled “#StopTheViolence”.

In a 48-second video, the campaign focused on the “Black on Black Crime” narrative.  The Compton rapper appears with LAPD Chief Charlie Beck, calling for non-violence and reading statistics that highlights minority driven crime and victims of those crimes.

According to Chief Beck, Los Angeles saw nearly 1,000 people shot, with almost 300 of them killed, saying that 80 percent of the victims and 80 percent of the shooters were young men from minority groups.

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